Did you know that SURFACTANT, and not the FOAM and BUBBLES, is the most crucial component in household care products that thoroughly remove dirt, stain and grease? People might often hear it but never actually understand how this very powerful cleaning component works.
What is a Surfactant and how it works as a cleaning agent?
What is a Surfactant and how it works as a cleaning agent?
SURFACTANT stands for Surface Active Agent and its unique chemical structure allows the element to interact with two types of surfaces: Oil and Water. The surfactant molecules contained tail and head. While the tail of a surfactant molecule is not attracted to water, its head, known as hydrophilic, works well with water.
When dirty materials or greasy objects are immersed in water with products containing surfactant, the tail of the surfactant molecule will catch and trap the grease, dirt and stain. The head of the surfactant molecule will then carry the tail away from the surface of the materials the moment the objects are agitated (as in washing, etc.). Therefore, the main activity of the surfactant is to draw the stain, dirt and grease away from the surface. Foam and Bubbles have nothing to do with the surfactant's cleaning power ability.
Surfactant comes in many forms: Powder, Gel, Flakes, Needle and Liquid, but the most effective among these forms is the gel because it blends well with other chemical components and can be easily absorbed by any materials.
Gel Surfactant in our Home Care Products
It is through this reason that we opted to use the Surfactant in gel form even if it is a little bit expensive among the surfactant forms because we wanted to create value for our customers while providing a high quality, affordable product that can compete well with existing and famous brands in the market today.
Coconut-based Surfactant
We are using a high grade coconut-based surfactant due to many reasons. First, the coconut itself contains powerful cleaning properties that thoroughly remove dirt from surfaces even on skin. It can stand independently as both cleansing and foaming without the support of other chemical enhancers. Coconut-based surfactant provides a superior cleaning ability compared to other chemical cleansing formulations.
Hand-made products
When dirty materials or greasy objects are immersed in water with products containing surfactant, the tail of the surfactant molecule will catch and trap the grease, dirt and stain. The head of the surfactant molecule will then carry the tail away from the surface of the materials the moment the objects are agitated (as in washing, etc.). Therefore, the main activity of the surfactant is to draw the stain, dirt and grease away from the surface. Foam and Bubbles have nothing to do with the surfactant's cleaning power ability.
Gel Surfactant in our Home Care Products
It is through this reason that we opted to use the Surfactant in gel form even if it is a little bit expensive among the surfactant forms because we wanted to create value for our customers while providing a high quality, affordable product that can compete well with existing and famous brands in the market today.
Coconut-based Surfactant
We are using a high grade coconut-based surfactant due to many reasons. First, the coconut itself contains powerful cleaning properties that thoroughly remove dirt from surfaces even on skin. It can stand independently as both cleansing and foaming without the support of other chemical enhancers. Coconut-based surfactant provides a superior cleaning ability compared to other chemical cleansing formulations.
The coconut-based surfactant in gel form we used in our household care products
Hand-made products
Unlike famous home care products in the market that are manufactured with revolutionary machineries, we personally made our products manually, hand-made in other words. We meticulously followed a delicate process of mixing ingredients and carefully conducted the safest and soundest procedure. This is to ensure the products meet the industry standard. We sourced-out our raw materials from suppliers that are FDA (formerly BFAD) approved and registered from SEC.
Purified Water
We are using purified water as solvent during the processing stage of all our household care (except for Toilet Bowl/Sink Cleaners) and personal care to guarantee high quality products. Tap water and mineral water are not ideal to be used because it contains traced minerals that react with other ingredients, its safety and quality cannot be assured.
DISHWASHING LIQUID
Our dishwashing liquid product comes in gel form and contains anti-bacterial for maximum protection against unwanted microbial elements. Presently, we are producing one variety that has a Lime Scent (Kalamansi in the Philippines, Kumquat in other countries). This product is available in two plastic bottles: 500 ml and 1 Liter.
LIQUID DETERGENT
Liquid Detergents might not be as famous as its bar and powder counterparts in Philippine consumer market, but this newest trend in laundry is the most effective and cost-saving kind of detergent.
In other countries, especially among developed nations, bars and powders are already obsolete, consumers from these areas prefer Liquid Detergent. It has many advantages compared to bars and powders.
Purified Water
We are using purified water as solvent during the processing stage of all our household care (except for Toilet Bowl/Sink Cleaners) and personal care to guarantee high quality products. Tap water and mineral water are not ideal to be used because it contains traced minerals that react with other ingredients, its safety and quality cannot be assured.
DISHWASHING LIQUID
Our dishwashing liquid product comes in gel form and contains anti-bacterial for maximum protection against unwanted microbial elements. Presently, we are producing one variety that has a Lime Scent (Kalamansi in the Philippines, Kumquat in other countries). This product is available in two plastic bottles: 500 ml and 1 Liter.
The first batch of our Dishwashing Liquid
I and my sister worked together to produce this batch
LIQUID DETERGENT
Liquid Detergents might not be as famous as its bar and powder counterparts in Philippine consumer market, but this newest trend in laundry is the most effective and cost-saving kind of detergent.
The first batch of Liquid Detergent we produced
In other countries, especially among developed nations, bars and powders are already obsolete, consumers from these areas prefer Liquid Detergent. It has many advantages compared to bars and powders.
- It is already dissolved so its cleaning component can be easily absorbed by the fabric.
- The liquid can be directly applied to the stain without adding water.
- It is highly economized because only few drops needed to be mixed in water.
- Most ideal to be used for washing machine because it doesn't yield excessive foam.
- It contains less fillers and harmful chemicals compared to powder and bar detergents.
- It has no undissolved particles and residues, so septic systems won't clog.
- Does not inflict too much harm on skin even with vigorous washing because it has no excessive chemical mixtures.
- It works both as cleaning agent and stain remover.
Liquid Detergent is still at the introduction phase in the Philippine market but slowly gaining popularity due to its superior cleaning ability. Since the detergent mixture is in a liquid form it can be easily absorbed by fabrics and immediately work on the texture to remove dirt.
The only downside of liquid detergent is on the price aspect. Due to its very delicate components and special ingredients, the product is slightly expensive compared to bars and powders, but here at Dew Products, we are producing a very affordable and high quality liquid detergent that can match the superiority of existing brands in the market.
Kindly like our facebook page to check the pricelist.
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